ONBUHIMO – origins of Japanese baby carriers

2017 Lucky new Brand logo

Lucky Industries know quiet a lot about baby slings having 3 generations of the Higuchi family, designing baby carriers since 1934.

In Japan in the 1930s families were bigger, 5 or so children, where the eldest daughter would be expected help at home with the babies.

Higuchi Takeo , the founder of Lucky Industries Japan, saw that these women needed help and support,  therefore he began designing carriers and slings for babies.

Onbuhimo (Japanese back carriers) which are easy off and on, without a waistband, allowed mother and baby to stay together while work continued. Not having the luxury of time at home to bond with baby, these carriers kept mothers productive and working.


The second generation, Higuchi Junichi saw a massive change in the style of baby carriers. Structured carriers with buckles and straps, some imported from Europe and USA, brought changes to Lucky Industries designs.

Baby carriers are widely used in every part of Japan, although lifestyles have changed, culturally Japanese mothers more open to the idea of using a sling. Designs are more intelligent and advanced. Fabrics are progressive and more supportive.


As every individual family is unique and each has its own different demands. Slings and carriers also need to fit and suit these individual lifestyles.

Lucky Industries in its third generation, Higuchi Hiroyuki, is striving to meet these demands, adapting his designs. Introducing innovative carriers with progressive fabrics.

Babies and mothers truly are “Lucky” to use this fabulous range of products; these brands include well-known carriers such as Suppori, Wacotto, Pittari, Sukkiri, plus many more.



New names will be added of course as the range evolves and improves.